Complaining about the world wide web … on the world wide web
Isn’t that funny? Well, I will not exactly complain about the Internet but more about the way some companies, advertisers and agencies see and use the web. I’ve been working on SEM, SIM, Traffic...
View ArticleStarting over…again
I feel the need to write, once again. And, as you can see, I feel the need to write in english. Same player, slightly different topics (more topics in fact, wait & see), and a new design for the...
View ArticleShould all search marketers be specialized in either SEO or Paid Search?
I had a talk this morning with a fellow Search Marketer. She told me every consultant in her agency was speciliazed either in Paid Search or SEO. The main objective behind that is to ensure each...
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AT Internet (Xiti) Analyzer NX iPhone app
Great surprise this morning when I launched Xiti (yes, everyone still calls it Xiti) on a different browser than I usually do. There’s an ad for their iPhone app on the login page. Looks like it’s been...
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The cost of QR Codes
The cost of QR Codes (and Data Matrix, Microsoft Tags…) is close to nothing for advertisers. Close, because you still need to pay someone (be it an intern or even yourself) to generate it. That’s why...
View ArticleDigital Marketing articles you could have read on April 29, 2011
Here are the story I’ve read today (since I wasn’t at the royal Wedding) and that you might find interesting: Twitter app permissions ReadWriteWeb has a story about the new, more detailed login screen...
View ArticleMicrosoft vs. Google: Who will be King of the Mail Hill?
Microsoft and Google are fighting for the email territory. Some days ago, Google started a campaign to promote GMail. 2 videos have been released by Google. The first one recommends to make the switch...
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Site under maintenance
The blog is quite messy right now. I’m working on it. (nobody cares but hey… you never know who might come by…)
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